Even if you’re new to Internet marketing, you’ve heard the same old saying a thousand times. Lists make money. List building is one of the most effective ways to generate online home based business success. It’s a strategy you can’t afford to overlook.
Why it works
Most people won’t open their wallets after seeing a marketing message only once. Repeated exposure is usually necessary to inspire action. The best way to reach someone more than once is by making them a part of your subscriber list.
Additionally, people are more prone to spend their money with people the trust and know. You can use emails to your list to forge a personal connection. That increases your credibility, producing more sales.
How to do it
Internet marketing is a proven winning home based business for women or men when you implement a simple squeeze page. A squeeze page is a landing page designed with a single purpose. It should convince readers to sign up for your list. Anything else is completely extraneous.
In most cases, marketers encourage list opt-ins by offering something of value to the prospective customer in exchange for their contact information. You can use this proven approach to build yourself a serious.
Having a quality inducement won’t automatically make your squeeze page a success, though. It’s also critical to put together a squeeze page in the right manner. We know that specific squeeze page techniques generate optimal results. You should emulate those proven techniques. That will involve closely following three important guidelines.
Squeeze page basics
First, keep your squeeze page free of any links leading to other sites of pages. You want your squeeze page to inspire sign ups, not to provide guests with an avenue to move on to other sites or pages.
Second, you’ll need to write a short, powerful message. You want people to take advantage of your inducement and to become a subscriber, not to complicate the situation. Don’t forget that your squeeze page only has one purpose – to build a list. Every word on the page should serve that function.
Third, you need to treat the sign up process like a sale – you must “close the deal”. As such, your squeeze page’s sign up form should feature a powerful call to action. Make it crystal clear that there’s a real value in becoming a part of your list.
Summary
If you’re following those three pieces of advice and are offering a smart “bribe”, you’ll have a successful squeeze page! That will give you the opportunity to develop an effective relationship with prospects. You’ll also have the chance to expose your subscribers to key marketing messages more than once.
You will dramatically improve your business by using these email list building secrets. The fact that so many successful marketers embrace list building isn’t an accident. The money really is in the list!